THE GUIDE

Your go-to for tequila knowledge, brand stories, cocktail inspiration, and everything in between.

What a NOM Number Actually Tells You (and How to Use It)

What a NOM Number Actually Tells You (and How to Use It)

There's a small detail on the back of every bottle of tequila that quietly tells you more than the front label ever will. Most people walk right past it. Once you know how to read it, you'll never ...

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Sip School

Learn the ins and outs of tequila, from production to your pour.

What Is Cinco de Mayo, Really? The History Behind the Holiday.

What Is Cinco de Mayo, Really? The History Behind the Holiday.

If you think Cinco de Mayo is Mexico's Independence Day, you're not alone. It's one of the most common misconceptions about the holiday, and honestly, it says more about how the day has been m...

Why Agave Is One of the Most Sustainable Crops on Earth

Why Agave Is One of the Most Sustainable Crops on Earth

Right now, somewhere in the highlands of Jalisco, a farmer is planting a blue agave pina that won't be ready to harvest until 2033. Maybe 2034. That's not a problem with the supply chain. That's th...

Joven & Cristalino Tequila: What They Are and Why You Should Know the Difference

Joven & Cristalino Tequila: What They Are and Why You Should Know the Difference

You know blanco. You know reposado. You know añejo. You could probably explain each one at a dinner party without embarrassing yourself. But there are two expressions that keep showing up on shelve...

Is There Really a Worm in Tequila?

Is There Really a Worm in Tequila?

The Myth, the Truth, and Where It Actually Came From If you've ever been handed a bottle of tequila and asked about the worm at the bottom, you've been handed a myth. There is no worm in tequila....